Operator Information / Editorial Policy
Transforming the anxiety of choosing gadgets into the joy of choosing.
Mr. Gadget is a web media that provides the basis for confidently choosing gadgets.
01 — Our Promise to Readers
Mr. Gadget’s Promise
To transform the anxiety of choosing gadgets into the joy of choosing.
We value providing readers with the information they need to make informed decisions and choose what’s right for them. We clarify relationships such as requests and product provisions, and distinguish between confirmed facts and opinions. We communicate both the positives and concerns, and we do not pretend to know what we don’t. We respect the reader’s own judgment, whether they choose to buy or to pass.
To ensure accurate understanding.
We clearly communicate the necessary conditions, exceptions, and concerns for judgment, along with the conclusion.
We do not hide relationships.
We disclose the parties involved in articles, such as requests and product provisions, and the nature of those relationships.
We do not mix facts with opinions.
We distinguish between what has been actually confirmed, company explanations, and editor evaluations, and also communicate what has not been confirmed.
We do not impose a single correct answer.
Depending on usage, budget, and priority conditions, we indicate who a product is suitable for, who it is not, and the option to pass on it.
02 — Research and Evaluation
Research and Evaluation Methods
Evaluations are based on the results of actual use, suitability for purpose, and confirmed facts.
We distinguish between what has been actually confirmed, company explanations, and editor evaluations, and also communicate what has not been confirmed.
03 — Editorial Policy
Content Creation Policy
Transparency
Disclosure of Relationships
For articles created through requests or similar arrangements, we disclose the marketing entity and the nature of the relationship at the beginning of each article, based on the WOMJ Guidelines. Details of membership qualifications, external publications, supervision, and request achievements are listed on the External Publications, Supervision, and Request Achievements page.
Fairness
Provided Items Held to the Same Standard
Even products provided to us are reviewed with the same criteria as products purchased by ourselves, covering both their strengths and points of concern.
Independence
No Undue Revisions Accepted
We accept corrections for factual errors, but we do not accept revisions intended to alter evaluations. If necessary, we will decline the request itself.
04 — Star Ratings
Review Rating Criteria
The number of stars is a guideline for recommendation, and the conclusion may vary depending on the intended use.
- Highly Recommended
- Recommended
- Moderately Recommended (Sufficient for practical use)
- Recommended with Conditions
- Recommendation Guideline (3.5 stars or more)
- Consider alternative options
- Please consider your purchase carefully
- Not Recommended for Purchase
- We do not recommend purchasing
- Not suitable for evaluation
05 — Corrections and Updates
Regarding Article Corrections and Updates
Please inform us of any errors or updates in article content via the inquiry form. Including the target URL and specific location will help us process the verification more smoothly.
06 — Operator and Origin
Mr. Gadget
- Has experience supervising articles for Ameba Choice and web media Picky’s.
- Is an individual member of the Word-of-Mouth Marketing Association of Japan.
Operated by Mr. Gadget. We consistently handle article research, writing, and post-publication review.
The Origin of Mr. Gadget
“NO GADGET, NO LIFE.” is the foundational motto of Mr. Gadget.
Official Communications
Official Social Accounts
Operator Information
Details of Operator Information
| Item | Details |
|---|---|
| Date Established | June 19, 2022 |
| Operator | Mr. Gadget |
| Address | Wizard Building 402, 1-4-3 Asamacho, Nishi-ku, Yokohama-shi, Kanagawa, 220-0072 |
For general inquiries, please use the inquiry form. If you are considering a request, please check the scope and conditions on the request page.
This article was originally written in Japanese and has been translated.